Automobile Division Annual Lecture: Aston Martin - Second Century Plan

Name: Automobile Division Annual Lecture: Aston Martin - Second Century Plan
Start: 2018-11-08T18:00:00
Location: Institution of Mechanical Engineers

Institution of Mechanical Engineers, London

08 November 2018
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THIS LECTURE IS OPEN AND FREE TO ATTEND

Overview

The lecture will focus on Aston Martin’s transformation under the Second Century Plan, throughout which the company will replace its entire product range, and expand into significant new market segments. This will include the introduction of the DBX SUV, and the production version of the Lagonda Vision Concept through the recently relaunched Lagonda brand.

Mr Szwaj will explain the various stages of the Second Century Plan, and in-line with this, how he is re-shaping R&D to deliver world class products through innovation, platform development and engineering excellence.

Mr Szwaj will give an overview of some of our development facilities and partnerships including our new test track facility at Silverstone circuit, the AMR Development centre at the Nurburgring, and the new AML Technology centre on site at the Redbull Advanced Technology campus.

Day 1

17:30 - Day 1 Programme

17:30 - Registration

18:00 - Lecture Starts

18:45 - Q&A

19:00 - Lecture Finishes

Max Szwaj: CTO, Aston Martin

Max Szwaj begun his career at Rover in 1988, in what was then the heart of the British motor industry. This was followed by time at BMW (Head of Pre-Development), Porsche (Project Engineer Concepts and Package), Ferrari (Head of Innovation/Chief Engineer Body in Black/Chief Engineer BiW current and New Dev.) and Maserati (Head of Concepts).

Throughout Mr Szwaj’s 30 years in the automotive industry he has worked on a variety of key projects from the MG-F roadster, New Mini, Porsche’s Carrera GT, the LaFerrari, and Ferrari Portofino.

Mr Szwaj brings this experience to this latest position as CTO at Aston Martin Lagonda. Since joining the company, Mr Szwaj has steered R&D to deliver the DB11 Volante, Vantage, and DBS, as well as redefining the New Product Creation Process and kicking off the concept development for the new era of Aston Martins.

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